Challenge
- As a leading salt distributor in Norway, faced challenges in providing an innovative and user-friendly solution for ordering salt.
- Industries like road contracting and fisheries had unpredictable demands influenced by weather conditions and catch variations.
- Manual sales processes lacked the overview, automation, and self-service capabilities expected by customers.
Solution
- Using Appfarm's visual development platform, Saltimport developed Salt.no, a fast, flexible and agile solution that meets specific requirements beyond standard e-commerce products.
- Avo Consulting, which used Appfarm as part of its RAD (Rapid App Development) service, facilitated a smooth process that started with an MVP, involving developers, a design expert and a project manager.
- Iterative development enabled the inclusion of end users in the process, ensuring feedback and real-time adjustments to functionality.
- The solution included a website, user profiles, design, visual identity and ordering system, providing an industry-oriented source of insights and a customer portal.
β

Results
- Unique competitive advantage gained within industry.
Equipped with their new digital solutions, Saltimport have accelerated their digital transformation and made themselves stand out from competition within the industry. The website, ordering system, and customer portal have combined to make their process an extremely efficient one, while also allowing for traditional means of communication. All in all, salt.no has made them a well-rounded modern system that is leading to efficient orders and happier customers.
β - Immediate increase in customer satisfaction.
The introduction of the their new ordering system was met with huge appreciation from the Salt.no user base. The fact that certain end users were included in the iteration process helped the development phases be as efficient as possible, making it user-friendly and efficient at impressive speed. Customers now have a greater overview on their orders thanks to the digital leap this no-code solution takes for the industry.
βAll in all, Avo is proud to have been able to contribute to closing part of the technology gap in the salt industry,β
-Anders Horn (Avo Consulting)
In Brief
Company
Salt.no
Industry
Manufacturing and Production
Use case
Customer portal built with an iterative process - using no-code - allowing for custom pricing, tailored communication flows, and complex transportation ecosystems.
Key results
Unique competitive advantage gained within industry.
Immediate increase in customer satisfaction.
Developed by
Avo Consulting & Bleed Design
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